Ferrari Press Agency Ref 7215 Victoria 1 14/08/2016 See Ferrari text Picture MUST credit : Vogue.com Victoria Beckham has unveiled a new beauty range for Estee Lauder.And to promote it, she recorded a 30 second video for fashiona bible Vogue showing her using most of the products she has created.The short promo film for Victoria Beckham Estée Lauder shows her in a bathroom, her hair wrapped in a towel af she demonstrates the range.Victoria appears in the video initially wearing oversized sunglasses speaking on the phone with personalised phone case .She is heard saying:” I will be there in five minutes, I've just got to quickly put some eyes on and do a lip and I will be there.”Victorie, 42. Then turns to the camera and goes thrugh her routine.She explains:” I'm creating the London look, which is a smokey, dark, quite sexy eye and what I like with dark eyes is to go paler with the lip. “She then takes a highlighter and dabs an illuminating cream .She adds:” It hydrates, moisturises and tightens; who doesn't love that?”She finishes the Vogue video by explaining all she needs to do is blow-dry her hair and she will be ready to go.Speaking to the magazine , Beckham said he aim was to make it quick and easy to get the look.She said:” 'If I can do it as a busy working mom with four children, anybody can. You don’t have to be a professional makeup artist. This doesn’t have to take up huge amounts of time.”She has grouped products from the range into sets of eight, each named after a city. The LA set is youthful and fresh, London is more rock 'n roll, New York is edgy and colourful, whilst Paris is sophisticated. Estée Lauder group president Hertzmark Hudis csaid: 'We are excited to join forces and bring Victoria’s take on beauty to her many fans around the world.“Victoria is an entrepreneur in the true spirit of our founder, Estée Lauder, with a real understanding of what women want, and a commitment to making women look and feel
 / Profimedia, Vogue.com
LIMITIRANA KOLEKCIJA

Victoria Beckham i Estée Lauder predstavili make-up kolekciju

Britanska dizajnerica je opsjednuta beauty preparatima još otkako je kao djevojčica na dar dobila cijelu kolekciju praznih bočica parfema. Oduševljena Victoria Beckham iskoristila ih je kako bi ukrasila svoj dječji toaletni stolić, sanjajući dan kada će ih zamijeniti pravim mirisima – a na to nije morala dugo čekati. 

Kao članica legendarne grupe Spice Girls, tada 20-godišnja pjevačica, bila je okružena najboljim vizažistima i stilistima te upijala znanje legendarnih make-up majstora poput Pat McGrath, Val Garland i Charlotte Tilbury, a sve što je od njih naučila sada je primijenila u kreiranju prve kozmetičke kolekcije.

Limitirana kolekcija “Victoria Beckham Estée Lauder” sastoji se od 14 komada među kojima su sjenila za oči, bronzeri, highlighteri i ruževi za usne za četiri prepoznatljiva looka, koje je britanska dizajnerica nazvala prema svoja četiri omiljena grada: London, Pariz, New York i Los Angeles.

– Nisam željela pristajati na kompromise i kreirala sam komade koje bih i sama nosila – otkrila je Victoria Beckham koja je u videu za američki magazine Vogue pokazala kako izgleda njezina petominutna jutarnja rutina šminkanja: nude i tamnosmeđe sjenilo za oči, sivi eyeliner i nježnu boju ruža.

Kozmetika će biti dostupna od 13. rujna na esteelauder.com.

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18. travanj 2024 19:39